The Pickle Blog

We are influenced by a lot more than design around us, in our blog we will add photography, architecture, art and anything else that sparks our curiosity. All along with anything happening in the studio and our design classics.

Follow Pickle Design on


Chen Nguyen print design by Fable

Clever Typographic Packaging Design by Fable

18th January 2016

I love this imaginative branding and packaging design for Chen Nguyen, they create pastries which are distributed throughout Vietnam and China.

Chen Nguyen packaging design by Fable

Fable created their brand and used elements from their logo abstracted as basic shapes, the letters ‘n’ and ‘u’ arranged to represent three, slightly unfamiliar flavours of pastry. Make sure you take a look at the rest of the project here.

Chen Nguyen print design by Fable

< Back to Blog