Caroline Walker

Our clients at Caroline Walker approached us to design a new catalogue for their product range, one that would look a little different to the usual designs used in trade shows.

We went for an uncoated finish and the kind of format you would be happy leaving out on your coffee table.

Caroline Walker is an artist who paints animals with real character. Her artworks proved so popular they are now available as homewares, both here and America. This meant us designing for two markets.

The square format helped this feel more like a book and we broke up the products with beautiful lifestyle shots. We are really pleased with the outcome and so are our clients!

This is the 2017 brochure we designed for Caroline Walker. We created an A4 format glossy lifestyle catalogue with more space for the products.

We prepared all the images, editing lifestyle shots and laying Caroline Walker products in the photographs. With the larger size we could have the products bigger and use more white space.

We carried across the grey from before and used two contrasting fonts. The look is classic but also quite homely and welcoming.